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Marketing a business is always important and when it comes to Digital Marketing having a website is very important. But before taking your business online, you will need to make a few decision, and one of them is choosing the right platform for your website. In this article, we will discuss easy to use platforms for the website and other option as well.
right website platform for business

Things to consider for your web platform 

Like anything, picking the correct web platform for your business is going to rely on what "right" means for you. The ideal eCommerce platform won't be the perfect platform for a blogger or an online course. Begin by making sense of what you require. 

Usefulness: what would it be able to do? 

Selling products? you will need a platform where users can see your products and place an order. You'll search for a platform where you can undoubtedly roll out improvements without upsetting a huge amount of code. Begin with what you require your website to do, and after that discover a platform that can get it going. 

Convenience: how straightforward is it? 

Unless you're a storage room programmer, you'll need a platform that is generally simple to utilize. "Simple" relies on your knowledge and level. On the off chance that you battle with Gmail, your opportunity (and cash) may be best spent enlisting another person to do it for you. In case you're decently well informed (or have a ready geek companion who can help you out), you should need to dive into a portion of the more entangled platforms' extravagant accessories. 

Value: what amount does it cost? 

Let be honest: cost is a major factor in each business choice. Regardless of whether you locate an extraordinary platform for your necessities, if it's totally out of your financial plan, it's not the correct fit. Make sense of the amount you need to spend and just take a gander at platforms inside your spending range. You'll dodge the excruciating background of "virtual window shopping," and be peering toward a platform you can't manage. 

Customization: will it coordinate my image? 

You don't need a cookie-shaper website that resembles everybody else's. Most platforms offer standard layouts that you can redo to make them more "you." Depending on your true objective, discover a platform that enables you to alter what you have to breathe life into your website. 

Specialized: do I have to code? 

Coding is a precarious mammoth. Also, unless you're a coder, you will need to avoid it. A stray comma can crash your entire site. In case you're not a coder, search for a platform that doesn't require it. Else, you'll need to contract a web designer whenever you have to roll out even little improvements. 

Well known platform alternatives 

Since you comprehend what you ought to search for, we should investigate a portion of the more famous choices, what they're best for, and in the event that they may be best for you.

Let's discuss basics first:-

Types of Websites

This is a static website as it can’t be changed in the future. A static website means that the pages that are used in the website are coded in a special language for the computer, this is called HTML and every time you go on the website it’s still there. Having a static website means that it’s a bog-standard website and you can’t really do fun things with it or make it look that interactive. Once you have placed an image on your website you cannot remove that image or move it. On a static website, there isn’t a lot of it as you can’t really do much on the website because it’s not varied

This is a dynamic website as you can change the website over and over again until it’s how you would like it. A dynamic website means that all of the information that is on the website is fetched from a server and then all put together again for you to view again and again. You can also change the layout of the website overtime if you think it is getting outdated. Once you have created a dynamic website you can upload photos or logos on your website and then you can change them over and over again. This website has a lot of interactivity on it and allows you do so much on one website.

Easy to Use Platforms Where You Can Do It Yourself

To give your business just an online address with information only static websites are good and can be easily created with online website builder services like Wix and WordPress as well. WordPress, Slashsquare and Wix are three recommended platforms by us because of there easy to use interface. These platforms are helpful in functionality, ease of use, cost-effective, customization and technically easy to understand. If you need an eCommerce Website you can use Shopify.

Sometime you may need to block a website on your computer or browser for restricting people to not have access to those websites. There extensions by which you can block website and stop users opening it. Google Chrome is no doubt one of the best web browsers on all platform and availability of extension makes it more useful.

Use Extension to Block Website on Chrome

Block Site: Website Blocker for Chrome™

This extension let you block a website on Chrome, and it is also available on Android device. It is a very popular extension with over 1.2 million downloads. You can block any website, set active days and times for each site, block adult related content and uninstall protection to prevent other to uninstall it.
how to block websites on Chrome

Personal Blocklist (by Google)

This extension blocks a website and removes its presence on Internet as well. Yes! This extension helps to remove the domain from Google's search result as well.
Simple Blocker
Simple blocker is as simple as its name. Just install the extension from here and add websites you want to block, it does not have features like uninstall protection etc. so this one is good for personal use only.
These extensions are very easy to use you can download them and add URLs of the sites you want to block and it will not open you particular Google Chrome browser. It is important to stay focus while working and blocking a website is always a good idea. It helps won't let you get distracted. There are more content about blocking website here you can check them out as well.
These days every business is going online and utilising your online assets are very important in both cases to boost your sales and marketing as well. When it comes to small business, every visitor is essential for generating leads and converting them into sales. If you have a website, then it should be easy for your visitors to contact you and connect with you in real time. Live Chat solutions for sites are the solution when it comes to above problems. As you can see we are also using Facebook Messenger as our live chat option. It helps us to get instant feedback on our content from your end, and this is very important for us. Businesses should know what their customers/users are thinking about their product and services. Here are some essential points:-

Why Live Chat is Important for Startups and Businesses

why live chats are important
  1. Opportunity Utilization:- In these changing world it is essential to utilise each and every opportunity as soon possible and live chat opens the door for connecting with visitors.
  2. More Interaction More Trust:- More interaction with customers will help your business to be trustworthy without any doubt.
  3. Low cost:- Live Chat is a low-cost solution for communicating with your customers and save time.
  4. It increases sales without any doubt. The more you will talk with your customers more they will be interested in your products and services.
  5. They like it:- Yes! 90% of your customer will love to have a word with you about your products and services. It will help them to understand your products/services and design quickly.
There are many free live chat solutions to give a try. You can also hire chat agents for your website to assist your visitors.

How To Embed Facebook Chat Widget On Your Website

These were the five solid point if you think I have missed any important point then do let me know.
Excellent and easy to understand website design is the primary key but connecting with your clients and visitors is more important. This is why we use Social Media platforms, but nowadays you can directly chat with your visitors with live chat tools for your website.

free live chat for website

How Live Chat for a Website Works

Live Chat on websites practically allows you to communicate with your visitors in real time, just like other messengers. In Technical terms it works on basic principal just like other messaging platforms work, for example:- Facebook's Messenger, WhatsApp, Google Hangout, however, the visitor does not have to install any specific software to communicate with the site owner. Visitors can directly interact with you instantly, and you can reply to them from your end of software or portal solution whatever you are using.

Free Live Chat for Websites

I never suggest using free solution, but in many cases, you don't want to spend extra on something which doesn't add value soon. Live chat does have its importance but to start, you can prefer using free live chat solution for your website. Here are some useful chat solution to use with your business website:-
  1. Tawk:- Tawk to is a great live chat solution and offers its app for all platforms (Windows, Android, MacOS and iPhone). You can use its app on your phone and stay connected with your visitors and solve their queries.
  2. Facebook Messenger:- Yes! You can use Facebook's Messenger platform as a live chat solution for your website. Here is a detailed instruction for integrating Facebook Messenger live chat for your website.
  3. Userlike :- Userlike is also a great chat solution program but it does not allow you to operate on multiple devices and it does not store chat history on free plans.
There are many other free solutions are also available like LimeChat etc. but they only have web-based clients only.
I will try to update this list very soon with some more awesome live chat solution.
In the end, I would suggest every business owner who has a website to start using live chat option on their website. It is really helpful to instantly connect with your visitors and fulfil their requirement in real-time.

facebook free live chat widget for website
Nowadays there are many free live chat solutions are available for a website, but some of them are not very much friendly to use. But there are many other solutions are available as well, and one of them is using Customer Chat Plugin from Facebook's Messenger.
This is a similar solution like all other live chat web plugins, but instead of another platform, it helps you and your visitor to use your Facebook accounts to communicate. Which is very much useful for a business and consumer to connect easily on a popular social media platform to do business.
No doubt Facebook is an easy and fastest way to communicate, so why not use your business page or profile instead of free live chat solutions on your website or blogs. So let's get started:-

How to use Facebook Chat Widget as Live Chat Option on your Blog/Website

Step 1:- Head over to https://developers.facebook.com/apps/ and register yourself as a developer.
Step 2:- Now click on add a new app option.
Step 3:- Give it a desired name and copy the app id.
Step 4:- Head over to your Facebook page's setting tab and navigate to "Messenger platform" option.
Step 5:- Link your app id and whitelist domains on which you want to use this option.
facebook live chat option for websites

Step 6:- Now you will need to findout your Facebook Page ID.
Step 7:- Now replace "Page id" and "App id" with yours in below's code.

Step 8:- Now paste the following code within before </body> tag.

Once you are done, you can set auto-response from messaging tab on your Facebook Page's setting dashboard.
There are many other free live chat solutions are available as well but using your Facebook page's messaging will help you to grow your audience base and engagement as well.